What it means
Deal registration is when a reseller tells a vendor about an opportunity before it closes. In return the vendor protects the deal, usually with extra discount, so two resellers don't undercut each other on the same customer.
Why it matters
Registered deals often carry several points of extra margin. Unregistered ones leave that money with the vendor, and it's one of the most common sources of missed margin.
Related terms
Special pricing request, vendor quote, partner program, MDF.